Our Process

Input/Consultation

We work with you to assess your communication needs based on the information you provide us.

Strategy/Planning

We help you develop a strategic approach to your effort(s) that identifies audiences, objectives, key messages, tactics, timelines, budgets, and measurement techniques. This can be a simple as a single print piece, news release, or campus communication or as complicated as a multi-year integrated media and marketing plan.

Production/Implementation

We have full-service media relations, internal communications, and creative agency capabilities (including award-winning photography and video), to help you execute your communications strategy within the CU-Boulder brand. We also will work with you to identify opportunities to extend the reach of your communications through university-wide initiatives and partnerships with others across the Boulder campus.

Delivery/Assessment

We will follow up with you to assess the success of your communications efforts based on the objectives and measurements specified in your plan and work with you to refine your strategy moving forward.